When I started blogging it was because I had something to say about subjects that interest me, but I very quickly realized that my blog was the most important marketing decision I had made for my practice.

I write about topics that grab my attention, and hope that the impression I create is one of authenticity and expertise. I like to think that readers will get a truer sense of who I am and what it would be like to work with me through the blog than they would through just about any other type of marketing communication. And so far, it’s working.